advertising packaging multimedia
Design Delivered


SymbologyStudios/dPiazzaDesign

SUMMARY OF EXPERIENCE

 

  E X P E R I E N C E
     - Logo design and application    
     - Packaging, POP and display
     - Direct mail
     - B2B collateral, trade ads
     - Photo shoot art direction
     - Brochures and Catalogs
     - Branding & Marketing
- Proposals and presentations
- Web site design, hosting
- Film release promotional materials
- Title design and motion graphics
- Props, signage and set design
- DVD menu and package design

- Advertsing campaigns
  Q U A L I F I C A T I O N S

Print
Development of creative catalogues and brochures, consumer and trade advertising, and in-store retail materials. Corporate branding, logo systems.
Designed, edited and produced a monthly new film release magazine for 3 years. Hired photographers and directed photoshoots. Managed press checks and printing process.

Packaging
Design of consumer products packaging for new products and product redesign. DVD collection packaging. POP, in-store standees, consumer literature, wholesale catalogues, product inserts. Photo retouching and model making.

Web Site Design and Development
Conceptualized and produced web sites for entertainment projects, corporations and businesses. Designed to integrate marketing strategies, promote products, projects or businesses. Hosting, SEO, and updates. Creation of navigation, architecture, visual identity, and cross-platform production. Experience in newsletters, bulletin boards, CSS, forms, e-commerce, flash.

Multimedia - Motion Graphics and DVD
Creation and execution of trailer graphics, show opens, and effects for film and TV. Design and art direction of motion graphic identity packages. Experienced with post-production requirements. Title design, credits, both digital and optical. Design and production of DVD titles. Art direction, work flow & scheduling, client interaction on print packaging, menus and motion graphics. Contracted vendors for authoring, replication, packaging.

Marketing & Proposals
Generate presentations and proposals to acquire new business. Online and multimedia presentations. Developing narrative, and creating a graphic style emphasizing the relationship between potential client and proposed services.

Set Design
Set design 3 feature films. Budget, building and crew management. Trade show booth art direction and collateral, working with builders for color selection, materials and amenities.

 C O M P U T E R   E X P E R T I S E

Photoshop | Quark | Illustrator | Dreamweaver | AfterEffects | InDesign | Flash
    - Understanding of web architecture, browser capabilities, SEO, GUI, CSS
       e-commerce, HTML editors, analytics, adwords
    - Retouching. Drawing & painting. Advertising. Photo Research. Photo Shoots
    - Mac System 10+, all CS, web programs, and motion graphics
    - Familiar with Avid, FCP, film making process   
    - GC Effects break down, storyboards, script coverage
    - Experienced in business software programs, Mac system maintenance
    - Trained in high-end compositing programs for feature films

 

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